Bugatti Veyron in China sold at USD 53.4 billion.
Cheung Yan (Zhang Yin), one China's super rich women
Behind the greatness of China's auto sales in the last two years, comes a new phenomenon. Sales of luxury cars and super sport rose 60 percent last year: from 948 units (2009) to 1,500 units. For comparison, in the United States, a car worth 100,000 dollars sales rose 35 percent last year: from 6300 units (2009) to 8500 units.
Of the total, is still far away! But interestingly, as explained dealer that sells European super car manufacturer in the country, many of those buyers are women. Well ...!
Lily Liu, 44, a resident of Beijing, although in his home has been hanging out Porsche 911 Carrera S AG worth 1.2 million yuan and Aston Martin, he still wants to buy another luxury car. Apparently, Lily Liu is President of a construction company.
She says she is very proud of the car super sport because the center of attention when more muter-muter around Beijing. "Cars tight identical with a man's world. Women can also buy them. With this car, the status and capabilities of women with the same guy, "he commented.
Other facts, as released Hurun Research Institute in Shanghai, one third of China's billionaires are women. They love expensive sports cars. According to Fiat SpA, the percentage of women buy a Maserati in China, three times in Europe. While Ferrari, twice the world average.
Most Many
Described, the number of millionaires in China grew 6.1 percent last year, that is 875,000 people. Other data, 20 of the world's richest women, 11 came from China. One of them, Cheung Yan (also known as Zhang Yin), founder and chairwoman Nine Dragons Paper Ltd. Hilings. 5.6 billion dollar fortune.
Sarah Yao, 36, one Chinese woman who is tempted by a sports car. He bought another sports car to add to her collection to 9, including two Maserati. He said, will fly to Italy to study "drive" Maserati.
"Now, many women do men's jobs," said Yao, one of the owners of Castel Hotel in the coastal city of Qingdao. "We worked very hard. So fair respect ourselves now. "
Use Driver
Maserati sales in China last year rose 50 percent to 400 units. The number is passed Italy and is now the second market in the world. So tell Christian Gobber, Managing Director of Maserati in China. Buyers of women in China rose 30 percent, while in Europe only 10 per cent.
Ferrari Sales last year rose nearly 50 percent to 300 units. Buyer women about 20 percent. Edwin Fenech, president of Ferrari Asia-Pacific, Middle East and Africa, explains, Ferrari hopes to increase sales in the country, both for consumers and drive it own.
"In China many people have money, but does not drive his own car. You have to wait for people out of the back seat, then let sit in the front seat, "said Fenech.
Meanwhile, according to Amedeo Felisa, Ferrari CEO in China, many women control the business. They worked very hard, have money and can buy a Ferrari. "We never expected the sale was triggered by a woman. In my opinion, this only happens in China, "he said. That's why, last year, 599 GTO, Ferrari's fastest car made limited 599 units, on display in Beijing.
Lamborghini last year obtained a sales increase three-fold, 247 units. "Lamborghini's newest showroom space in Southeast China, the first female buyers," said Zhang Jie, a woman in a Lamborghini salesman.
Hence, this year VW Bugatti brought to China. "We think China will become the largest luxury car market in the world," said Weiming Soh, Executive President of Bugatti China in Beijing.
Bugatti USD 53 Billion
Price of super luxury cars in China more than other countries. Buyers have to pay twice the price selling in the United States. Maserati GranTurismo kupe, sold for 332,678 dollars. While in the United States only 139,700 dollars.
Two times more expensive!
Ferrari California priced 527,924 dollars, in the United States only $ 200,000. As written in the China Daily, super sport Bugatti Veyron sold 40 million yuan and Rolls Royce Phantom (the longer the distance the wheel axis) 10 million yuan.
"China super car market is growing faster than expected. In Europe and the United States actually tend to go down, "said Stephan Winkelmann, President & CEO of Lamborghini SpA Automobile. China was now a second market after Amerika.Karena Lambo was also a special edition Murcielago LP670-4 SuperVeloce in the showcase at the Beijing Auto Expo last year. The amount is limited, only 10 units and priced 8 million yuan. Apparently there are already booked.
"Many successful entrepreneurs in recent years," said Paul Harris, Director of Rolls-Royces Asia-Pacific. Previous customer Rolls-Royce is the celebrity and hotel. "Now the young entrepreneur grew with China," he continued.
He also predicted that China will become the largest market of Rolls-Royce with a target of 300-400 units per year, or 15-20 percent of the sales of Rolls-Royce in the world in the coming 5-7 years.
According to Forbes, the number of millionaires in China grew faster than any other country except the U.S.. Hurun complete data, 825 000 Chinese billionaires have a wealth of over 10 million yuan. Meanwhile, who has a wealth of over 100 million yuan, 55,000 people.
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